xG partners

Sports and finance are two of the most powerful forces for positive change.

With decades of experience delivering scalable financial services globally, we’ve seen how both arenas inspire and transform lives - sports unite, energize, and build resilience, while finance unlocks opportunity, drives inclusion, and fuels growth. One lifts hearts. The other builds futures. Together, they empower people to dream - and thrive.

As an early investor in the Oakland Roots and Soul Sports Club our founder helped bring USL soccer to a city left behind by three departing pro teams. Our commitment continued with our investment in the Crawley Town Football Club - blending purpose with performance.

Building on this experience, we launched xG Partners to invest globally at the intersection of sports, media, and technology.

Together with rights-holders, leagues, investors, and innovators, we seek to create transformative opportunities that spark innovation, engage fans, and deliver lasting value.